Connect ChatGPT to GSC, GA4 and GBP SEO Data

Using ChatGPT for SEO is useful until you hit the obvious problem: the native connectors are not built around the marketing data most SEOs use every day.

If you want ChatGPT to analyze Google Search Console, GA4 and Google Business Profile together, the normal ChatGPT setup is not enough. That was the main point of the video this post is based on. The useful workflow is to connect those data sources through Windsor AI, then use ChatGPT as the reasoning layer on top.

This is not about asking ChatGPT generic SEO questions. It is about giving it access to the data that actually explains traffic, rankings, landing pages, reviews and content opportunities.

Watch the original video

The problem: ChatGPT does not natively connect to the SEO data you need

OpenAI has connectors, but for SEO and marketing they often miss the practical stuff. Most business owners, freelancers and agencies need ChatGPT to work with:

Google Search Console for queries, pages, impressions, clicks, CTR and rankings.
Google Analytics 4 for landing pages, users, engagement and conversions.
Google Business Profile for local business data, reviews and profile information.

Those are the data sets you actually check when you are trying to understand whether SEO is working. If ChatGPT cannot access them, it is mostly guessing or waiting for you to upload spreadsheets manually.

Manual exports still work, but they are slow. The video shows a cleaner setup where ChatGPT can call the connected data directly through Windsor AI.

The solution from the video: connect Windsor AI to ChatGPT

Windsor AI acts as the connector layer between your marketing platforms and ChatGPT. According to the video, Windsor AI can connect to over 320 data sources, including the ones SEOs care about most.

In this example, the connected sources were:

Data source	Why it matters	What ChatGPT can help analyze
Google Analytics 4	Shows traffic, landing pages and user behavior.	Traffic trends, engagement changes, conversion leaks and landing page performance.
Google Search Console	Shows organic search performance.	Queries, pages, click drops, CTR issues, ranking opportunities and content ideas.
Google Business Profile	Shows local business profile and review context.	Review summaries, suggested responses, category/profile issues and local SEO opportunities.

The point is not that Windsor AI magically does SEO for you. The point is that it gives ChatGPT the context it needs to stop being vague.

How to set it up

The setup shown in the video is simple enough for a business owner, but still useful for agencies that want to repeat the workflow across clients.

Create a Windsor AI account using the Windsor AI link from the video.
Choose the AI destination you want to use. In the video, the destination is ChatGPT.
Select Google Analytics 4, sign in with Google and choose the correct GA4 account or property.
Select Google Search Console, grant access and choose the correct property.
Select Google Business Profile, grant access and choose the profiles you want ChatGPT to analyze.
Use Windsor AI’s next step to confirm the right data sources are connected.
Install or open the Windsor AI app inside ChatGPT.
Start a chat where the Windsor AI tool is available.

The boring but important step is choosing the correct account or property. If you connect the wrong GA4 property, GSC property or GBP listing, ChatGPT will still answer confidently. It will just be confidently looking at the wrong data.

The important prompt tip: tag Windsor AI

In the video, Nico specifically points out that you should tag Windsor AI inside ChatGPT. That matters because it tells ChatGPT to use the connected data source instead of answering from its general model knowledge.

Use @Windsor at the start of the request, then describe the website, time period and outcome you want.

Basic 28-day prompt

@Windsor

Can you please give me a summary of my traffic from Google Analytics and Google Search Console for my website over the past 28 days?

Then suggest what I should write next to get more traffic.

This is intentionally simple. The first goal is to confirm ChatGPT can see the data and return a useful report. Once that works, you can ask more specific questions.

What ChatGPT can do once the data is connected

Once Windsor AI is connected, ChatGPT can become more like a practical SEO analyst instead of a generic chatbot. In the video, ChatGPT was able to return a 28-day report that combined Google Analytics and Search Console data.

The useful outputs include:

Traffic breakdowns from GA4.
Organic search summaries from Search Console.
Top landing pages.
Content ideas based on current search and traffic data.
Google Business Profile review summaries.
Suggested GBP review responses.
Weekly reporting prompts.

One example from the video was ChatGPT suggesting a content idea like “how to use OpenAI deep research for SEO” after looking at the site’s data. That is the right use case: not asking AI to invent a strategy from nothing, but asking it to spot patterns from your own traffic and search data.

Use case 1: ask for content ideas from GSC and GA4

If you are publishing content, the fastest win is to ask ChatGPT what to write based on pages and queries that already show signs of demand.

Content ideas prompt

@Windsor

Look at my Google Search Console and GA4 data for the last 28 days.

Find:
1. Queries where impressions are growing but clicks are weak.
2. Pages that get organic traffic but could convert better.
3. Topics that are already working and deserve a follow-up article or video.

Give me 10 content ideas ranked by likely SEO impact.
For each idea, include the evidence from the data and the page or query that triggered the recommendation.

This is better than asking “what should I write about?” because the answer is anchored to your actual data.

Use case 2: create a Google Business Profile report

The video also shows a Google Business Profile example. ChatGPT was able to analyze profile and review data without Nico manually uploading screenshots or exports.

For local businesses, this is valuable because reviews, profile completeness, service information and customer language can all influence what you should improve next.

GBP prompt

@Windsor

Review my Google Business Profile data.

Summarize:
1. Recent review themes.
2. Any negative or recurring feedback.
3. Suggested review responses I can approve manually.
4. Profile improvements that could help local SEO.
5. Service or category gaps I should check.

Important: do not let AI automatically publish review replies without human approval. Use it to draft and summarize, then review the final response yourself.

Use case 3: schedule weekly SEO reports inside ChatGPT

The strongest part of the video is not just connecting the data once. It is combining the connection with ChatGPT’s scheduling feature so you get a recurring report.

Nico’s example was a Monday morning report that summarizes the last seven days of GSC and GA4 data, flags anything unusual and suggests content to write next.

Weekly scheduled report prompt

@Windsor

Every Monday morning, give me a report with a summary of traffic from Google Search Console and Google Analytics over the past seven days.

Tell me:
1. What changed compared with the previous seven days.
2. Anything that looks unusual or needs attention.
3. Which pages gained or lost organic traffic.
4. Which queries or pages suggest new content opportunities.
5. The one SEO action I should prioritize this week.

This is where the workflow saves time. Instead of remembering to check three dashboards, you can make ChatGPT bring the useful changes to you.

What to include in your first report

If you are setting this up for your own site or for a client, do not ask for a massive report first. Ask for a short, decision-focused report.

Section	Question it should answer	Why it helps
Traffic summary	Did traffic go up, down or stay flat?	Gives you the quick health check.
Top landing pages	Which pages drove the most visits?	Shows what is already working.
Search Console changes	Which queries or pages gained or lost clicks?	Finds SEO wins and warnings.
Content ideas	What should we publish or update next?	Turns data into action.
Urgent issues	Does anything look funky?	Flags drops, tracking problems or unusual changes.

The report should help you decide what to do this week. If it only gives you a prettier dashboard, it is not doing enough.

Get the prompt from the video

Nico included the video prompt in a Google Doc. You can access it here: Access the prompt from the video.

You can also try the connector shown in the tutorial here: Try Windsor AI.

Use those as the starting point, then adjust the prompt for your business model. A local service business, ecommerce site, SaaS company and SEO agency should not all ask for the same report.

Where this fits with DataWise

Windsor AI helps ChatGPT access marketing data. DataWise helps you understand and prioritize SEO issues on the site itself.

A strong workflow is:

Use Windsor AI to connect ChatGPT to GSC, GA4 and GBP.
Use ChatGPT to summarize trends, drops, opportunities and weekly priorities.
Use DataWise to inspect the pages that matter and find practical SEO fixes.
Use your own judgment before publishing changes or sending client reports.

That is the real point: AI should reduce the time between data and action. It should not create a pile of reports nobody reads.

Final take

If you use ChatGPT for SEO without connected data, you are mostly getting general advice. If you connect it to Google Search Console, GA4 and Google Business Profile through Windsor AI, it can start helping with real marketing decisions.

The workflow is simple: connect the data, tag Windsor AI in ChatGPT, ask for a focused report, then schedule it so the insights show up every week.

If you want more practical AI SEO workflows like this, join the free AI Ranking community. You will get the AI Search Kickstarter, a short DataWise trial and tutorials on using AI to make SEO work less manual.

How to Connect ChatGPT to Your SEO Data Instantly